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    Global hunger declines, but rises in Africa and western Asia: UN report

    L&T Technology Services Wins ~$60 Million Software Engineering Engagement From US Tier-I Telecom Provider

    Roche provides regulatory update on Elevidys™ gene therapy for Duchenne muscular dystrophy in the EU

    Wipro Wins Multi-Year “Smart Grid” Deal from Saudi Electric Company

    Glion awarded prestigious Swiss Federal Accreditation

    Global childhood vaccination coverage holds steady, yet over 14 million infants remain unvaccinated – WHO, UNICEF

  • National
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    Matrimony.com Teams Up with Truecaller to Ensure Safer, Smarter Matchmaking

    “World Tiger Day” celebrated.

    realme Launches 15 Series with Industry-First AI Edit Genie and Segment leading Performance

    ShareChat & Moj Announce Second Edition of ‘Short Form Big Impact Leadership Summit 2025’

    Prakash Varma to Inaugurate Creators & Marketers School in Calicut

    Himalaya Wellness Champions Bhringaraja in New Anti-Hair Fall Campaign with a Tale of Friendship

  • Business

    Clinisys acquires Orchard Software

    BLT Limited IPO Opens on 4th August, 2025

    Building Tomorrow’s Insurance Today: HDFC ERGO’s TechPreneur Season 2 Grand Finale Showcases ‘Deep Connect’ Breakthroughs

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    Apollo Bannerghatta Achieves 600+ Ultrafast Fully Automatic Robotic Knee Replacement Surgeries Under Dr. K.T. Rajashekar

    Government Strengthens Measures for Consumer Protection and Curb Unverified Claims by Ayush Product Manufacturers

    Roche provides regulatory update on Elevidys™ gene therapy for Duchenne muscular dystrophy in the EU

    “Every transplant at Kauvery is a commitment to giving life where hope is fading”-Dr. S Vijayabaskaran, Executive Director – Bangalore & Hosur.

    Global childhood vaccination coverage holds steady, yet over 14 million infants remain unvaccinated – WHO, UNICEF

    “The relaunch is our way of expressing gratitude to our early patrons and reintroducing the space with renewed energy.”-Mr. Arup Chatterjee Regional Manger South spokesperson from Barbeque Nation Hospitality Ltd.

  • Technology
    • All
    • Environment
    • Science

    Eveready Launches India’s 1st Ever Hybrid Torch with Sonakshi Sinha-starrer ‘Nikita Roy’

    Sony India launches WF-C710N earbuds with Dual Noise Cancelling and smart AI calling features

    HAL receives first set of wing assemblies for LCA Mk1A from L&T

    Emerson NI Days India 2025

    Industry leaders unveil innovative solutions for print, branding, signage and digital displays.

    “This University Is Not Just an Institution—It’s a Mini City of Engineers”: Union Minister Scindia

  • Auto

    ROLLS-ROYCE IN SAINT-TROPEZ: A SUMMER AT THE RIVIERA’S MOST DISTINGUISHED ADDRESSES

    Challenging half year – Audi realignment gains momentum

    Mahindra XUV 3XO ‘REVX’ LAUNCHED:

    Piaggio Vehicles brings in a new era of Apé Electrik; launches the all-new Apé E-City Ultra and the Apé E-City FX Maxx

  • Sports

    Four Seasons Hotel Singapore Serves Up a Luxury Sports Experience with Inaugural Summer Smash Padel and Pickleball Tournament Event

    Over 99% of Indian Children Want to Play Sports but 1 in 4 P.E. Classes Get Cancelled, Shows National Survey by Sportz Village

    Gulbarga Mystics to face Mangaluru Dragons in season opener of Shriram Capital Maharaja Trophy KSCA T20  

    ‘The corner defender is the pillar of the team:’ Yogesh Dahiya on his record-breaking Bulls move

  • Entertainment

    “Virgin Boys” – A Bold Telugu Youth Drama Captures Hearts Across Theatres

    A New Era in Luxury Weddings – Vogue Wedding Atelier Debuts in India

    GenS Life and Dowith Lit Present ‘Senior Spotlight’: Bengaluru’s Open Mic Celebration for the 55+

    PMJ Jewels Launches PMJ SuperStar Bracelet and ‘Celebrating Daughters’ Campaign

    ‘Waves’ an OTT platform that offers clean family-friendly content: Sunil Bhatiya, Deputy Director General, Doordarshan Kendra, Panaji

    Sri Sai Gold Palace’s 7th store inaugurated in Malleshwaram,Bengaluru.

  • Lifestyle
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    Apollo Bannerghatta Achieves 600+ Ultrafast Fully Automatic Robotic Knee Replacement Surgeries Under Dr. K.T. Rajashekar

    GKB Opticals Unveils Experiential Flagship Store in Bengaluru

    Arunachal Minister inaugurates IITM Travel Fair in Bengaluru

    Tata CLiQ’s Moments that CLiQ Sale across fashion, luxury and beauty is set to begin the celebrations for the festive season

    “Every transplant at Kauvery is a commitment to giving life where hope is fading”-Dr. S Vijayabaskaran, Executive Director – Bangalore & Hosur.

    Absolute Hotel Services Signs Second Landmark Property in Rajasthan — New Upscale Retreat in Ajmer Marks Strategic Cluster Expansion

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Home Health

Godrej Protekt Introduces Personal & Home Hygiene Range With Twelve Products; Partners With Indian Railways for Hygiene-based Safe Rail Travel Program

by FWM
July 17, 2020
in Health
0

With new products, Godrej Protekt forays in segments like soaps, disinfectant sprays, face masks, fruit & veggie disinfectant and dish washing liquid.

  • With new products, Godrej Protekt forays in segments like soaps, disinfectant sprays, face masks, fruit & veggie disinfectant and dish washing liquid
  • Partnership with Mumbai division of Central Railway for a social initiative to promote safe rail travel and hygiene

MUMBAI, July 17, 2020  — To empower people to live fearlessly in the ‘new normal’, Godrej Protekt, India’s trusted hygiene brand from Godrej Consumer Products Limited (GCPL), introduces a complete personal and home hygiene range of twelve products. Offering 99.9% protection against germs, bacteria and viruses, the range includes Godrej Protekt Health Soap, Body Wash, Germ Protection Fruit & Veggie Wash, Germ Protection Dish Wash Liquid, INR 1 Hand Sanitiser Sachet, Air & Surface Disinfectant Spray, On the Go Disinfectant Spray, Surface & Skin Anti-Bacterial Wipes, PW95 Face Masks, and Multipurpose Disinfectant Solution.

Till recently, Godrej Protekt was present only in hand hygiene segment with hand sanitisers and handwashes including Mr. Magic – India’s first powder to liquid handwash, in its portfolio. With the new range, Godrej Protekt becomes a complete personal and home hygiene brand. It is foraying for the first time in segments like soaps, disinfectant sprays, face masks, fruit & veggie wash and dish washing liquid. Thus, Godrej Protekt will now offer hygiene-based protection for home, kitchen and personal use.  It has also introduced hand sanitiser in a sachet format at INR 1 for the first time.

Commenting on the occasion, Sunil Kataria, CEO – India and SAARC, Godrej Consumer Products Limited (GCPL) said, “Godrej Protekt’s purpose is to alleviate hygiene concerns of consumers with the personal and home hygiene range. We have become a complete hygiene-suite for home, kitchen and personal use. Our key new products include Germ Protection Fruit & Veggie Wash, Germ Protection Dish Wash Liquid, INR 1 Hand Sanitiser Sachet, Air & Surface Disinfectant Spray, On the Go Disinfectant Spray, Surface & Skin Anti-Bacterial Wipes, and Multipurpose Disinfectant Solution. As a brand, Godrej Protekt aims to be INR 500 crore in next 3 years.”

He further added, “We have partnered with the Indian Railways’ Central Railway zone to promote travel hygiene amongst passengers and rail employees. 2 lac products of our new range like Hand Sanitiser Sachets, On the Go Disinfectant Spray will be used in passenger trains for a safe travel experience. Our Air and Surface Disinfectant Spray will be used to disinfect surfaces of ticket booking counters as well. We look forward to the partnership with Central Railways to build an initiative which will positively impact people’s lives.”

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As a purpose-driven brand, Godrej Protekt has effectively utilised the new range for an initiative in partnership with Indian Railways’ Central Railway zone. In the new normal, regular activities like rail, flight, and road travel, will be impacted. Health risks perceived by people will need immediate acknowledgement, to boost their confidence and reassure a safe travel experience. Under the aegis of Protekt India Movement, Godrej Protekt and Mumbai division of Central Railway will run a joint program to improve travel hygiene and its awareness amongst passengers and rail employees. The following activities will be undertaken as part of the joint program:

  • Safe travel awareness-raising activities will be conducted at railway stations under Central Railways
  • Godrej Protekt Health Soap will be given to railway employees to boost their hand hygiene
  • Godrej Protekt Hand Sanitiser sachets to be distributed amongst passengers on Central Railway local trains as well as long-distance trains originating from Mumbai for cities like Bengaluru, Hyderabad, Thiruvananthapuram, Patna, Lucknow, Varanasi, Bhubaneswar, Guwahati, Gorakhpur, Darbhanga, and Gadag
  • Godrej Protekt’s On the Go Disinfectant Spray, with 99.9% germ protection and anti-bacterial capabilities, will be used in the above mentioned long-distance trains to disinfect hard surfaces like passenger’s luggage along with handles, seats, armrests, door handles
  • Surroundings and surfaces of ticket booking counters of Central Railway stations in Mumbai will be disinfected with Godrej Protekt Air and Surface Disinfectant Spray, an aerosol spray which kills 99.9% germs and bacteria. 87 ticket booking counters of 53 stations between CST upto Karjat, Panvel and Kasara will be covered
  • Both entities will co-create digital content around hygiene practices necessary for rail travel during COVID-19 times. This will be to build awareness amongst 4.12 lac combined followers of Central Railways on social media platforms like Facebook, Twitter and Instagram.

The program will cover close to 400 local and long-distance COVID-19 special trains. The on-train activities will benefit passengers of long-distance trains traveling from Mumbai to states like Uttar Pradesh, Bihar, Assam, Karnataka, Odisha, Telangana, Kerala and other parts of Maharashtra. Passengers of Mumbai local trains running under Central Railways will benefit as well. Around 2 lac products from Godrej Protekt new personal and home hygiene will be offered by Godrej Protekt for this program.

Commenting on the joint program, Gaurav Jha, Sr. DCM, Mumbai Division, Central Railway said, “Through a joint awareness program with Godrej Protekt, Central Railways highlights its commitment towards health and safety of our passengers and employees. This is a unique social initiative aiming to boost hygiene standards awareness as well as gear them with relevant solutions at select touchpoints. This will encourage people to travel more by rail. We will connect with passengers on-ground, in-train and via digital media through this program. Seeing its success, we can replicate this program across various zones of Indian Railways.”

Tags: Central RailwayDisinfectant SprayGodrej ProtektIndian RailwaysSafe Rail Travel Program

FWM

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