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    New WHO guidelines for clinical management of arboviral diseases: dengue, chikungunya, Zika and yellow fever

    Air Canada Celebrates Canada Day with Limited-time Fare Discounts for Customers Flying from India

    Shah Rukh Khan to Grace the Grand Opening of City of Dreams Sri Lanka

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    European Leaders Join Forces to Drive Growth and Innovation  

    Boeing Names Stephen Parker as CEO of Defense, Space & Security

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    Rabitat Raises INR 40 Crore (USD 5 Million) in Series A Funding, Accurize Startgrowers Acts as Exclusive Financial Advisor

    Blue Dart Launches “Rakhi Express Campaign”, Offering Up to 50% Off for Festive Shipments

    Industry leaders unveil innovative solutions for print, branding, signage and digital displays.

    “This will connect home and medical care, enabling early detection of deteriorating condition and appropriate intervention”-Ayumu Okada, Representative Director, President & CEO, OMRON Healthcare Co. Ltd.

    “This University Is Not Just an Institution—It’s a Mini City of Engineers”: Union Minister Scindia

    ‘Quantum India Bengaluru is not just a summit; it is a signal of intent.’-N.S.Boseraju, Minister for Minor Irrigation and Science & Technology, GoK.

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    FERRERO TO ACQUIRE WK KELLOGG CO

    Tata Elxsi delivers resilient performance in Q1’26

    Robust Order Book and Operational Resilience mark TCS’ Q1

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    Apollo AyurVAID Launches India’s First ‘Tested Safe’ Ayurveda Products

    Ichnos Glenmark Innovation (IGI) Announces Global Commercialization Strategy for ISB 2001 Following Licensing Deal with AbbVie

    New WHO guidelines for clinical management of arboviral diseases: dengue, chikungunya, Zika and yellow fever

    “This will connect home and medical care, enabling early detection of deteriorating condition and appropriate intervention”-Ayumu Okada, Representative Director, President & CEO, OMRON Healthcare Co. Ltd.

    Michelin-Starred Chef Shane Osborn Makes India Debut at Le Cirque Signature, The Leela Palace Bengaluru on July 11th & 12th, 2025.

  • Technology
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    • Environment
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    Industry leaders unveil innovative solutions for print, branding, signage and digital displays.

    “This University Is Not Just an Institution—It’s a Mini City of Engineers”: Union Minister Scindia

    SatSure and Dhruva Space Unite to Launch India’s First Full-Stack Earth Observation-as-a-Service Ecosystem

    “SEZs can be a bridge between Indian and global aerospace and defence industries via Startup India.”-Piyush Goyal ,Union Minister for Commerce and Industry 

    MiQ Sigma: Built at MiQ’s Bengaluru Centre of Excellence (CoE), the Industry’s First AI Platform That Unifies the Programmatic Ecosystem

    TECNO Gears up to Launch POVA 7 Series with Bold New Delta Interface on July 4, Exclusively on Flipkart

  • Auto

    BattWheelz Partners with BGauss to Drive Clean Delivery Revolution in India

    The new Volvo ES90: a big electric car with a small carbon footprint

    Stellantis Pro One announces start of production in the Italian Atessa plant of new versions of the Large Van “Cargo Box” and Recreational Vehicles

    Volvo Cars reports June sales

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    Rescheduling of India’s white-ball Tour of Bangladesh

    BPCL’s Premium Petrol Speed Fuels Neeraj Chopra Classic 2025

    Superstar Kichcha Sudeepa Acquires Bengaluru Racing Team the Indian Racing Festival — Launches ‘Kichcha’s Kings Bengaluru’ to Unite Cinema, Speed, and City Pride

    TCS World 10K Bengaluru Ignites the Spirit of Giving: NGOs, Citizens, and Corporates raise INR 3.83 Crores for Social Good

  • Entertainment

    A New Era in Luxury Weddings – Vogue Wedding Atelier Debuts in India

    GenS Life and Dowith Lit Present ‘Senior Spotlight’: Bengaluru’s Open Mic Celebration for the 55+

    PMJ Jewels Launches PMJ SuperStar Bracelet and ‘Celebrating Daughters’ Campaign

    ‘Waves’ an OTT platform that offers clean family-friendly content: Sunil Bhatiya, Deputy Director General, Doordarshan Kendra, Panaji

    Sri Sai Gold Palace’s 7th store inaugurated in Malleshwaram,Bengaluru.

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  • Lifestyle
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    Abbott Launches Digene Insta on the Go – Instant Relief from Acidity, Anytime, Anywhere

    Ichnos Glenmark Innovation (IGI) Announces Global Commercialization Strategy for ISB 2001 Following Licensing Deal with AbbVie

    New WHO guidelines for clinical management of arboviral diseases: dengue, chikungunya, Zika and yellow fever

    “This will connect home and medical care, enabling early detection of deteriorating condition and appropriate intervention”-Ayumu Okada, Representative Director, President & CEO, OMRON Healthcare Co. Ltd.

    Myntra Glamstream Kicks Off with a Sneak Peek of “Jordan” by Badshah — India’s First Shoppable Fashion Music Video

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P&G Acquires This Is L., One of the Fastest Growing Feminine Care Brands in the U.S.

by FWM
February 5, 2019
in Business
0

Tuesday, February 5, 2019 9:05 am EST  CINCINNATI–(BUSINESS WIRE)–P&G announced today its acquisition of This Is L., owner of L. products, to meet growing consumer demands for period products in the naturals segment. Its portfolio primarily includes beautifully designed, high quality tampons, pads, liners and wipes made with organic cotton.

L. is a purpose-driven, inspirational brand with many opportunities for future growth. For every L. product purchased, a donation is made to improve product accessibility to girls and women in need in the US and around the world.

“This acquisition is a perfect complement to our Always and Tampax portfolio, with its commitment to a shared mission to advocate for girls’ confidence and serve more women,” said Jennifer Davis, President, P&G Global Feminine Care. “We feel this is a strong union and together we can be a greater force for good.”

L. has experienced rapid growth, breaking barriers and making their products available to consumers in more than 5,000 stores across the U.S. With its donation program, the company is on track to provide access to over 250 million products, bringing the efforts to unprecedented scale. L. has taken a unique approach to this program, increasing local access to products by working with partners that provide tools such as pad manufacturing machines, to not only make these products available to those who need them, but also to fuel women’s entrepreneurship.

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“Our strong growth has enabled us to stand in solidarity with women in more than 20 countries,” says Talia Frenkel, CEO of This Is L. “Our support has ranged from partnering with organizations to send period products to Native communities in South Dakota, to supplying pad-making machines to a women-led business in Tamil Nadu. Pairing our purpose with P&G’s expertise, scale and resources provides an extraordinary opportunity to contribute to a more equitable world.”

This acquisition will grow P&G’s Feminine Care business in the naturals segment and accelerate growth for L. products while continuing to support women and girls together.

Tags: -P&GThis Is L.

FWM

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