South India’s largest Sporting Platform for Philanthropy, supports 30,000 less fortunate people every year
Bengaluru, 21st July 2022: The Tata Consultancy Services World 10K Bengaluru has been a symbol of pride and prestige for Bengaluru and Karnataka for fourteen years. The World Athletics Elite Label race on Sunday, 15th May, witnessed 19,000 runners take center stage at the World’s premier 10K and #ComeAlive. With the stellar line-up of elite athletes, course records were smashed. TCS World 10K Bengaluru became India’s first-ever international mass participation sporting event in the post-pandemic era, with the support of the city and state authorities and the event sponsors.
Dr. Rupande Padaki, Chairperson, India Cares Foundation, said “Quoting Frank Gaines said ‘He who can see the invisible, can do the impossible” the donors, fundraisers, and companies that have supported their chosen causes through the platform of TCS World 10K Bengaluru 2022, will probably never meet the lives they have changed. Their contributions will make dreams come true, change lives for the better and help many communities get back on track after the pandemic. Our deepest wish is for many more CSOs to understand and utilise the platform and more people to know the difference they can make to their chosen cause!”.
Funds raised through individual fundraisers irrespective of social and economic demographics have impacted CSOs across the country. 28% of funds were raised towards Education causes followed by 38% for Disability.
“Coming after a break of two years, the TCS World 10K Bengaluru was an amazing experience for all. The Pledge by IDFC FIRST Bank to contribute to social causes on behalf of every qualifying participant gave runners a reason beyond winning to cross the finishing line. A completely digitized and simple process enabled participants to select a social cause of their choice. For runners at the TCS World 10K, this was no longer just a race for joy but a race to enable someone’s #JourneyToTheStart, said, Naarayan TV, Chief Marketing Officer, IDFC FIRST Bank.
Vivek Singh, Joint Managing Director, Procam International, said, “The philanthropic and social impact of the TCS World 10K, Bengaluru is unrivaled. The NGOs, fundraisers, and corporates welcomed back this platform, as an opportunity to get back on track with program fundraising. We are truly overwhelmed with pride to witness how TCS World 10K, Bengaluru continues to invoke the philanthropic perseverance of its participants. India Cares Foundation, our Philanthropy Partner has been a pillar of strength and we are grateful to them for mobilizing the community for a larger good.”
KEY MILESTONES FOR 2022
7 organizations have raised INR 10+ lakh.
In the Care Champions category, TCM Sundaram raised over INR 2 lakh each for 4 different CSOs/ NGOs
Amongst the top corporate contributors Western Digital Technologies has contributed INR 26.25 lakh and Informatica Business Solutions contributed INR 7 lakh, with the total contributed by Companies being INR 79.75 lakh
The event platform is not just about funds raised; Solidarity Foundation working with the LGBT community and Sevabharathi from Dakshin Kannada got over dozen of their beneficiaries, to participate in Champions With Disability and Majja Run on Race Day to provide them an experience of inclusivity, for the first time in their lives.
IMPACT 2019 & 2020
Over 20,000 lives changed for the better with the funds raised in the TCS World 10K Bengaluru in 2019 in the following areas:
Education – School fees, Books, Counselling, Teacher’s salaries, English Speaking Classes, after-school tuitions.
Disability – Wheelchairs, Mobility aids, Special Educators, Vocational Training for women with disabilities, counselling, medical treatment, microfinance for PWDs to be financially independent and look after their family
Children – received a home that will keep them safe from the horrors of living on the streets
Environment – Farmers received fruit-bearing tree saplings, support in selling produce, etc.
Women & Girl children – Girls were provided with CBSE education and menstrual hygiene awareness sessions, and Women were given vocational training, pre-and post-natal medical check-ups for women along with required nutrition, Community clinics were run for women facing domestic violence and sexual abuse in vulnerable localities, LGBT community received sessions on their rights.
The incalculable indirect impact of these 20K individuals being supported with the funds raised by 70+ CSOs/ NGOs is far more far-reaching.
WINNERS ACROSS DIFFERENT CATEGORIES IN 2022
CSOs/NGOs
Highest Fundraising CSO: Bal Utsav – INR 48,55, 607/-
Second Highest Fundraising CSO: Amar Seva Sangam– INR 45,92,159/-
Third Highest Fundraising CSO: proVision Asia – INR 37,58,970/-
CORPORATE CARES
Highest Contributing Company: Western Digital Technologies Inc. – INR 26,25,000/-
Second Highest Contributing Company: Informatica Business Solution Pvt. Ltd. – INR 7,00,000/-
NDIVIDUAL – CARE CHAMPIONS
Highest Fundraising Individual Care Champion Platinum (Individuals committed to raising a minimum of INR 10 Lakh) is Binu Verma for Bal Utsav INR 44,13,400/-
Highest Fundraising Individual Care Champion Diamond (Individuals committed to raising a minimum of INR 5 lakh) is Sudhir Shetty for Vasantharatna Foundation INR 5,23,182/-
Highest Fundraising Individual Care Champion Gold (Individuals committed to raising a minimum of INR 2.5 lakh) is
TC Meenakshisundaram for Abhyudaya, Amara Seva Sangam, Ashwini Charitable Trust and Bhumi INR 10,97,000/-
Highest Fundraising Individual Care Champion Silver (Individuals committed to raising a minimum of INR 1 lakh)
Diwakar Menon for Diya Foundation INR 2,83,001/-
iCARE (Individuals who decide to do the best they can)
Highest Individual Fundraiser: Maya Ann Dsouza for Reaching Hand INR 2,24,210/-
Second Highest Individual Fundraiser: Sahana Swaminathan for eVidyaloka Trust INR 1,18,363/-
