The seventh edition of Whitefield Art Collective with the theme ‘Transcending Boundaries’ will be held from 05 April 2024 to 05 May 2024 at VR Bengaluru, Whitefield, Main Road.
Bengaluru, 26th March 2024: Whitefield Art Collective the public art festival supported by Yuj Arts Foundation announced the inauguration of its month-long, seventh edition today. Whitefield Art Collective 2023 encourages creative explorations around the theme of “Transcencing Boundaries”, through partnerships with leading institutions and notable individuals from the city’s artistic community. The theme was chosen to encourage students to surpass the ordinary and the familiar, inspiring them to create sculptures and artworks that challenge conventional thinking. The festival will feature innovative creations that go beyond the boundaries of time, space, culture, and identity to encourage meaningful conversations.
The Public Art Festivals have enlivened the cultural landscape of multiple Indian cities over the past decade. The upcoming Whitefield Art Collective is set to transform VR Bengaluru into a hub of artistic celebration. This month-long event will encompass a captivating blend of art, culture, cinema, photography, musical performances, and workshops.
The Whitefield Art Collective, established in 2016, is a vibrant showcase of the diverse artistic expressions of Bengaluru. The event brings together students, emerging and renowned artists, and leading institutions in a creative exploration of this year’s theme ‘Transcending Boundaries’ Over 100 art installations, sculptures, paintings, and photographs will be displayed at the festival.
Collaborators this year include partnerships with esteemed institutions like the Karnataka Chitrakala Parishath, Bangalore University, and Bangalore School of Design. Red Line and Sara Arakkal gallery have joined forces with the Whitefield Art Collective, alongside organizations like UNESCO and the Iconic Women Project. Additionally, this year Whitefield Art Collective has collaborated with PVR Cinemas for art cinema, Snuggles, Blue Tokai Coffee Roasters for learning art of brewing coffee and Million Dreams Academy for the Young Artists programme. VR Bengaluru is the venue partner, and The Whitefield Art Collective is also supported by The Waverly Hotel and Residences, The Whitefield Arms and Eat India Company.
A key highlight of the Whitefield Art Collective 2024 is a stunning photo exhibition in association with the UNESCO New Delhi office. The exhibition is based on the UNESCO publication “A Braided River: The Universe of Indian Women in Science,” features charismatic portraits of women scientists who have made their mark in various domains of science. In addition to the exhibit, UNESCO will also host a panel discussion at the Whitefield Art Collective.
The festival will be inaugurated on 5th April by eminent flutist and winner of two national film awards Pt. Pravin Godkhindi. The launch will commence with the unveiling of the ‘Kala Car,’ followed by a classical dance performance by students of Vivrtti Dance Company and a flute recital by Pt. Pravin Godkhindi at the Garden City. The evening will culminate with a viewing of ‘Transcending Boundaries’ an art exhibit at a pop-up gallery especially created for the Whitefield Art Collective. The venue partner, VR Bengaluru, will be a hub of artistic activity, with installations, exhibitions, an art bazaar, workshops, the Young Artists program, and several other exciting events.
