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    Suspension of Flights to/from Doha, Jeddah and Madinah on 28 February – 4 March 2026

    Joby aircraft takes flight over Dubai at the launch of Uber Air powered by Joby, a seamless way for riders to book Joby Aviation's all-electric air taxi directly through the Uber app. Photo credit: Uber

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    Adani Defence & Aerospace and Embraer propose E175 Final Assembly Line in India

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    Narayana Health City Completes 100+ Robotic Cardiac Surgeries in a Single Month

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    Online registrations for Yuva Sangam (Phase VI) commences from 2nd March, 2026

    It is a matter of pride that our vision of ‘Make in India’ is boosting self-reliance and creating jobs for our youth: PM

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    CCI approves acquisition of additional shareholding in Generali Central Insurance Company and Generali Central Life Insurance by Central Bank of India

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    Suspension of Flights to/from Doha, Jeddah and Madinah on 28 February – 4 March 2026

    Addressing India’s vertigo challenge, NeuroEquilibrium expands specialised clinics in Bengaluru

    Britannia Celebrates 30 Years of 50-50 with the launch of the New Cheeze Dipped Crunchy Layered Sandwich

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    Suspension of Flights to/from Doha, Jeddah and Madinah on 28 February – 4 March 2026

    Joby aircraft takes flight over Dubai at the launch of Uber Air powered by Joby, a seamless way for riders to book Joby Aviation's all-electric air taxi directly through the Uber app. Photo credit: Uber

    Get Ready for Takeoff With Uber and Joby.

    Adani Defence & Aerospace and Embraer propose E175 Final Assembly Line in India

    TCS Secures $1Bn Investment from TPG to Accelerate AI Data Center Business HyperVault

    IAMAI Announces Dialogue on the Future of India’s Digital Commerce Ecosystem

    Taiwan Showcases ‘Non-Stop’ Tourism Appeal in India, Targets India’s High-Value Travellers

  • National
    • All
    • Economy & Politics
    • Election

    Narayana Health City Completes 100+ Robotic Cardiac Surgeries in a Single Month

    World Wildlife Day 2026

    Karnataka Media Academy Invites Applications for Training Program for Women Journalists under Infosys Springboard

    Online registrations for Yuva Sangam (Phase VI) commences from 2nd March, 2026

    It is a matter of pride that our vision of ‘Make in India’ is boosting self-reliance and creating jobs for our youth: PM

    Bengaluru GAFX 2026 Concludes with Resounding Success, Powering India’s Original IP and Global Gaming Ambitions

  • Business

    CCI approves acquisition of additional shareholding in Generali Central Insurance Company and Generali Central Life Insurance by Central Bank of India

    The Ferrero Group announces new governance and leadership roles, reporting into Giovanni Ferrero, President of Ferrero International S.A

    Oorjaa Turns EBITDA Positive at Rs.150 Crore Annualised recurring revenue.

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    Narayana Health City Completes 100+ Robotic Cardiac Surgeries in a Single Month

    India’s Transformation into a Global Health Powerhouse

    Addressing India’s vertigo challenge, NeuroEquilibrium expands specialised clinics in Bengaluru

    When Fashion Becomes a Force for Health: Suta Joins Sanjeevani’s Pink Tag Project for Breast Cancer Awareness

    As of 2nd February 2026, 53 Tele MANAS Cells have been set up in 36 States/ UTs

    Philips named a Clarivate Top 100 Global Innovator for the 13th consecutive year

  • Technology
    • All
    • Environment
    • Science

    India AI Stack: Powering Intelligence at Scale

    Government of Karnataka Announces “Bengaluru GAFX 2026”; Unveils ‘Evolution Reloaded’ Vision for AVGC and Creative Technologies

    KKR and Oak Hill Capital Commit Nearly $2 Billion to Leading European Data Center Platform Global Technical Realty

    Delta Electronics India to Provide 110 MW in Power Conditioning Systems to Prostarm Info Systems Ltd. for Multiple Energy Storage Projects in India

    Transforming India with AI

    India AI Impact Summit 2026 to focus on ‘Democratizing AI, Bridging the AI Divide’

  • Auto

    Honda Motorcycle & Scooter India Records Strong Growth of 5.67 lakh unit sales in February 2026

    Hical Technologies announces Corporate Commute solution with Tummoc as part of STAMP Nudge Innovation Challenge

    Get Ready for Takeoff With Uber and Joby.

    India Goes Electric with Maruti Suzuki e VITARA, introductory BaaS price starts at ₹ 10.99 lakh + Battery EMI @ ₹ 3.99/km*1

  • Sports

    Where Champions Meet Culinary Excellence: World of Hyatt Welcomes Back Jessica Pegula as Ambassador and Announces Sponsorship of Taste of Tennis Indian Wells

    Cricket Legend Brett Lee Moves to Dubai, Buys Home in Danube

    Reebok Announces Olympic Shooter Manu Bhaker as Brand Ambassador

    Air India Super League Season 2 concludes with strong pan-India participation; Travel High Titans wins in travel trade, Ceva in cargo category

  • Entertainment

    UNDP Goodwill Ambassador and ‘Game of Thrones’ star Nikolaj Coster-Waldau highlights Odisha’s mangrove restoration story in global documentary series

    House of McDowell’s Soda Yaari Jam, India’s Biggest Branded Live IP, Touches down in Kolkata

    “Virgin Boys” – A Bold Telugu Youth Drama Captures Hearts Across Theatres

    A New Era in Luxury Weddings – Vogue Wedding Atelier Debuts in India

    GenS Life and Dowith Lit Present ‘Senior Spotlight’: Bengaluru’s Open Mic Celebration for the 55+

    PMJ Jewels Launches PMJ SuperStar Bracelet and ‘Celebrating Daughters’ Campaign

  • Lifestyle
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    • Food
    • Travel

    India’s Transformation into a Global Health Powerhouse

    Suspension of Flights to/from Doha, Jeddah and Madinah on 28 February – 4 March 2026

    Addressing India’s vertigo challenge, NeuroEquilibrium expands specialised clinics in Bengaluru

    Britannia Celebrates 30 Years of 50-50 with the launch of the New Cheeze Dipped Crunchy Layered Sandwich

    Paradise “Jashn-e-Haleem 2026” – Hyderabad’s Most Awaited Seasonal Foodfest Back In Bangalore

    Celebrate Valentine’s with Dubstep®’s Love on Loop—Win a Trip for Two to Goa and More

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Orbia Netafim Collaborates with Amazon India to Save 325 Million Liters of Water Annually Through Advanced Drip Irrigation Across India

by FWM
March 4, 2026
in Business
0
Large-scale drip irrigation projects across 80 hectares in western Bengaluru and 40 hectares in northern Hyderabad agricultural belts will benefit 110+ independent farms while addressing urban water security
Bangalore, 4th March 2026 :  Orbia Advance Corporation’s S.A.B. de C.V. (BMV: ORBIA*) Precision Agriculture business Netafim, the global leader in precision agriculture solutions, announced two major water stewardship initiatives with Amazon India that will save approximately 175 million liters of water annually across Bengaluru’s western agricultural belt and 150 million liters across the northern Hyderabad agricultural belt – a combined total of approximately 325 million liters annually.
In Bengaluru, the project will convert traditional flood irrigation systems into advanced drip irrigation across 80 hectares of gourd and tomato farms, benefiting around 70 independent farmers. In Hyderabad, the project will convert 40 hectares of maize and vegetable farms to benefiting around 40 independent farmers. By dramatically improving irrigation efficiency, the initiative supports Amazon’s commitment to become water positive in India by 2027, returning more water to communities than it uses in its direct operations.
With growing water insecurity across Bengaluru and Hyderabad, as well as the wider Karnataka and Telangana regions, converting farms to drip irrigation will significantly reduce water consumption while maintaining agricultural productivity – a move that directly supports both farmer livelihoods and downstream urban water security. Bengaluru farmers participating in this initiative currently draw water from sources connected to the TG Halli Reservoir, which also supplies water to areas of west and north Bengaluru, including urban neighborhoods, commercial districts, and Amazon facilities. In Hyderabad, participating farmers draw water from sources connected to the Kondapochamma Sagar reservoir, a major balancing reservoir part of Hyderabad’s Kaleshwaram Lift Irrigation Scheme.
Abhinav Singh, Vice President of Operations, Amazon India and Australia, said: “This initiative focuses on practical solutions that make a measurable difference on the ground, helping farmers improve the efficiency of their irrigation systems while contributing to water security in water-stressed regions. We’re committed to such collaborations as part of effort to support responsible water use in India”.
Under the project, farms transitioning from flood to drip irrigation are expected to significantly reduce water consumption while maintaining crop productivity and stabilizing yields. Unlike traditional flood irrigation, drip irrigation delivers water directly to plant roots in measured quantities, minimizing evaporation, runoff, and overuse – critical advantages in regions facing erratic rainfall patterns and groundwater depletion.
“We are proud to collaborate with Amazon on this important initiative, which demonstrates how precision irrigation can deliver real impact for farmers and communities alike,” said Max Moldavsky, Director of Innovation and Climate Solutions, Orbia Netafim. “By helping farmers transition to drip irrigation, we are improving water efficiency, strengthening livelihoods, and contributing to broader water security efforts. This project reflects Orbia Netafim’s long-standing global commitment to water stewardship and climate-resilient agriculture.”
This project is the first collaboration between Amazon India and Orbia Netafim to address water challenges in India’s rapidly growing cities.
Water stewardship is central to Orbia Netafim’s global sustainability efforts. In India and worldwide, Orbia Netafim has supported large-scale irrigation modernization initiatives that improve water efficiency, enhance farmer income stability, and strengthen climate resilience. Building on landmark community irrigation projects in Karnataka, including the Ramthal Community Irrigation Project, Orbia Netafim continues to advance measurable, basin-level solutions that deliver environmental and economic value. This collaboration represents a scalable model for addressing water challenges in stressed regions through practical, results-driven partnerships.
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