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    Telenor receives approval to acquire GlobalConnect’s consumer business in Norway.

    NYB.AI Featured in NVIDIA GTC Taiwan 2026 Opening Showcase, Marking Milestone in AI-Driven Drug Discovery Collaboration.

    Blackstone-backed AirTrunk plans to invest US$30bn and +5GW in India.

    India Emerges as World’s Most Trusted Investment Destination: Union Minister of Commerce and Industry,Piyush Goyal at Citi India Conference 2026.

    WellSpan Health and Philips Announce Landmark Strategic Alliance, Accelerating Innovation and Research Across Central Pennsylvania and Northern Maryland

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    Titan Watches sets Guinness Book of World Records with Zero Hour 500M Professional Diver’s Automatic Watch

    NYB.AI Featured in NVIDIA GTC Taiwan 2026 Opening Showcase, Marking Milestone in AI-Driven Drug Discovery Collaboration.

    *Home Minister Priyank Kharge directs strict age verification at pubs, breweries, bars, clubs and liquor-serving establishments*

    Vikassheel Insaan Party Officially Enters Karnataka Politics.

    State-Level Consultation Meeting on Prevention of Drug Abuse .

    Senior police officers meet Priyank Kharge, Home Minister.GoK.

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    Telenor receives approval to acquire GlobalConnect’s consumer business in Norway.

    D2C Nutrition Brand BeastLife Targets Turnover of ₹250 Crore in FY27; Plans Expansion Through Offline Retail, Beast Cafés and Vending Machines.

    Blackstone-backed AirTrunk plans to invest US$30bn and +5GW in India.

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    NYB.AI Featured in NVIDIA GTC Taiwan 2026 Opening Showcase, Marking Milestone in AI-Driven Drug Discovery Collaboration.

    Narayana Health City Performs India’s First Pulsed Field Ablation for Advanced Treatment of Atrial Fibrillation.

    WellSpan Health and Philips Announce Landmark Strategic Alliance, Accelerating Innovation and Research Across Central Pennsylvania and Northern Maryland

    Ramaiah Group and University at Albany Launch RISM, India’s First Greenfield Deemed-to-be University Focused on STEM and Management.

    Samsung Announces World-First Breakthrough in Fainting Prediction With Galaxy Watch.

    Disney and Philips bring together beloved storytelling and innovative technology to support kids undergoing MRI exams

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    SAP Labs India Unveils 2026 Startup Studio Cohort Focused on Enterprise AI and Deep-Tech Innovation.

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    IIMC launches AI academy in Media & Entertainment to build future-ready AI capabilities in Indian Media

    IBM and Red Hat Commit $5 Billion to Redefine the Future of Open Source in the AI Era.

    FAO outlines urgent measures and policy recommendations to avert severe crisis within six to 12 months

    IBM and U.S. Department of Commerce Announce America’s First Purpose-Built Quantum Foundry, Supported by Proposed $1 Billion CHIPS Award .

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    Flex Fuel Vehicles offer India a practical solution to reduce crude oil imports, provide additional income to Indian farmers, and advance low-carbon mobility: Sh. Hardeep Singh Puri

    Audi announces third generation of the Q7.

    MG MAJESTOR 4X2 Automatic Top Trim Launched at INR 40.99 Lakhs(ex-showroom price)

    Honda launches the New Honda City and marks India Debut of its Global Sporty Hybrid SUV All New ZR-V e:HEV.

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    NR Group Continues Support for Indian Open of Surfing 2026 for Third Consecutive Year.

    Praggnanandhaa Defeats Gukesh in All-Indian Clash, Enters Final Round in Title Hunt.

    CRICKETER OF THE CENTURY: A Prediction Before the World Took Notice

    Shriram Finance Announces Alliance with Padukone School of Badminton to Boost Grassroots Talent Across India

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    Actor Dr. Rajkumar’s 97th birthday celebration on April 24th, at 10.30 am in Dr. Rajkumar Punyabhoomi premises of the Sri Kanteerava Studio .

    Doordarshan Chandana has launched an innovative farmers’ reality show named “Raitaratna” (ರೈತರತ್ನ).

    Phoenix Marketcity brings you a legendary live concert by PADMA BHUSHAN KS CHITRA.

    UNDP Goodwill Ambassador and ‘Game of Thrones’ star Nikolaj Coster-Waldau highlights Odisha’s mangrove restoration story in global documentary series

    House of McDowell’s Soda Yaari Jam, India’s Biggest Branded Live IP, Touches down in Kolkata

    “Virgin Boys” – A Bold Telugu Youth Drama Captures Hearts Across Theatres

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    Samsung Announces World-First Breakthrough in Fainting Prediction With Galaxy Watch.

    “Our vision is to make nutrition a standard feature in every kitchen, not a luxury.”-Mr. Jambulingappa Hosmani, MD, Panchamrutha Industries Pvt. Ltd

    Change in timings of ration distribution and fair price shops in Bengaluru.

    Barbeque Nation presents with Kenneth Gopinath.

    HCG Expands Oncology Presence with New Hebbal Hospital.

    Manipal Hospital Whitefield Celebrates a Landmark Achievement in Robotic Surgery.

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    Telenor receives approval to acquire GlobalConnect’s consumer business in Norway.

    NYB.AI Featured in NVIDIA GTC Taiwan 2026 Opening Showcase, Marking Milestone in AI-Driven Drug Discovery Collaboration.

    Blackstone-backed AirTrunk plans to invest US$30bn and +5GW in India.

    India Emerges as World’s Most Trusted Investment Destination: Union Minister of Commerce and Industry,Piyush Goyal at Citi India Conference 2026.

    WellSpan Health and Philips Announce Landmark Strategic Alliance, Accelerating Innovation and Research Across Central Pennsylvania and Northern Maryland

    Cisco Unveils Agentic Platform for Operating and Defending Critical IT Infrastructure.

  • National
    • All
    • Economy & Politics
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    Titan Watches sets Guinness Book of World Records with Zero Hour 500M Professional Diver’s Automatic Watch

    NYB.AI Featured in NVIDIA GTC Taiwan 2026 Opening Showcase, Marking Milestone in AI-Driven Drug Discovery Collaboration.

    *Home Minister Priyank Kharge directs strict age verification at pubs, breweries, bars, clubs and liquor-serving establishments*

    Vikassheel Insaan Party Officially Enters Karnataka Politics.

    State-Level Consultation Meeting on Prevention of Drug Abuse .

    Senior police officers meet Priyank Kharge, Home Minister.GoK.

  • Business

    Telenor receives approval to acquire GlobalConnect’s consumer business in Norway.

    D2C Nutrition Brand BeastLife Targets Turnover of ₹250 Crore in FY27; Plans Expansion Through Offline Retail, Beast Cafés and Vending Machines.

    Blackstone-backed AirTrunk plans to invest US$30bn and +5GW in India.

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    NYB.AI Featured in NVIDIA GTC Taiwan 2026 Opening Showcase, Marking Milestone in AI-Driven Drug Discovery Collaboration.

    Narayana Health City Performs India’s First Pulsed Field Ablation for Advanced Treatment of Atrial Fibrillation.

    WellSpan Health and Philips Announce Landmark Strategic Alliance, Accelerating Innovation and Research Across Central Pennsylvania and Northern Maryland

    Ramaiah Group and University at Albany Launch RISM, India’s First Greenfield Deemed-to-be University Focused on STEM and Management.

    Samsung Announces World-First Breakthrough in Fainting Prediction With Galaxy Watch.

    Disney and Philips bring together beloved storytelling and innovative technology to support kids undergoing MRI exams

  • Technology
    • All
    • Environment
    • Science

    SAP Labs India Unveils 2026 Startup Studio Cohort Focused on Enterprise AI and Deep-Tech Innovation.

    Cisco Unveils Agentic Platform for Operating and Defending Critical IT Infrastructure.

    IIMC launches AI academy in Media & Entertainment to build future-ready AI capabilities in Indian Media

    IBM and Red Hat Commit $5 Billion to Redefine the Future of Open Source in the AI Era.

    FAO outlines urgent measures and policy recommendations to avert severe crisis within six to 12 months

    IBM and U.S. Department of Commerce Announce America’s First Purpose-Built Quantum Foundry, Supported by Proposed $1 Billion CHIPS Award .

  • Auto

    Flex Fuel Vehicles offer India a practical solution to reduce crude oil imports, provide additional income to Indian farmers, and advance low-carbon mobility: Sh. Hardeep Singh Puri

    Audi announces third generation of the Q7.

    MG MAJESTOR 4X2 Automatic Top Trim Launched at INR 40.99 Lakhs(ex-showroom price)

    Honda launches the New Honda City and marks India Debut of its Global Sporty Hybrid SUV All New ZR-V e:HEV.

  • Sports

    NR Group Continues Support for Indian Open of Surfing 2026 for Third Consecutive Year.

    Praggnanandhaa Defeats Gukesh in All-Indian Clash, Enters Final Round in Title Hunt.

    CRICKETER OF THE CENTURY: A Prediction Before the World Took Notice

    Shriram Finance Announces Alliance with Padukone School of Badminton to Boost Grassroots Talent Across India

  • Entertainment

    Actor Dr. Rajkumar’s 97th birthday celebration on April 24th, at 10.30 am in Dr. Rajkumar Punyabhoomi premises of the Sri Kanteerava Studio .

    Doordarshan Chandana has launched an innovative farmers’ reality show named “Raitaratna” (ರೈತರತ್ನ).

    Phoenix Marketcity brings you a legendary live concert by PADMA BHUSHAN KS CHITRA.

    UNDP Goodwill Ambassador and ‘Game of Thrones’ star Nikolaj Coster-Waldau highlights Odisha’s mangrove restoration story in global documentary series

    House of McDowell’s Soda Yaari Jam, India’s Biggest Branded Live IP, Touches down in Kolkata

    “Virgin Boys” – A Bold Telugu Youth Drama Captures Hearts Across Theatres

  • Lifestyle
    • All
    • Food
    • Travel

    Samsung Announces World-First Breakthrough in Fainting Prediction With Galaxy Watch.

    “Our vision is to make nutrition a standard feature in every kitchen, not a luxury.”-Mr. Jambulingappa Hosmani, MD, Panchamrutha Industries Pvt. Ltd

    Change in timings of ration distribution and fair price shops in Bengaluru.

    Barbeque Nation presents with Kenneth Gopinath.

    HCG Expands Oncology Presence with New Hebbal Hospital.

    Manipal Hospital Whitefield Celebrates a Landmark Achievement in Robotic Surgery.

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Orbia Netafim Collaborates with Amazon India to Save 325 Million Liters of Water Annually Through Advanced Drip Irrigation Across India

by FWM
March 4, 2026
in Business
0
Large-scale drip irrigation projects across 80 hectares in western Bengaluru and 40 hectares in northern Hyderabad agricultural belts will benefit 110+ independent farms while addressing urban water security
Bangalore, 4th March 2026 :  Orbia Advance Corporation’s S.A.B. de C.V. (BMV: ORBIA*) Precision Agriculture business Netafim, the global leader in precision agriculture solutions, announced two major water stewardship initiatives with Amazon India that will save approximately 175 million liters of water annually across Bengaluru’s western agricultural belt and 150 million liters across the northern Hyderabad agricultural belt – a combined total of approximately 325 million liters annually.
In Bengaluru, the project will convert traditional flood irrigation systems into advanced drip irrigation across 80 hectares of gourd and tomato farms, benefiting around 70 independent farmers. In Hyderabad, the project will convert 40 hectares of maize and vegetable farms to benefiting around 40 independent farmers. By dramatically improving irrigation efficiency, the initiative supports Amazon’s commitment to become water positive in India by 2027, returning more water to communities than it uses in its direct operations.
With growing water insecurity across Bengaluru and Hyderabad, as well as the wider Karnataka and Telangana regions, converting farms to drip irrigation will significantly reduce water consumption while maintaining agricultural productivity – a move that directly supports both farmer livelihoods and downstream urban water security. Bengaluru farmers participating in this initiative currently draw water from sources connected to the TG Halli Reservoir, which also supplies water to areas of west and north Bengaluru, including urban neighborhoods, commercial districts, and Amazon facilities. In Hyderabad, participating farmers draw water from sources connected to the Kondapochamma Sagar reservoir, a major balancing reservoir part of Hyderabad’s Kaleshwaram Lift Irrigation Scheme.
Abhinav Singh, Vice President of Operations, Amazon India and Australia, said: “This initiative focuses on practical solutions that make a measurable difference on the ground, helping farmers improve the efficiency of their irrigation systems while contributing to water security in water-stressed regions. We’re committed to such collaborations as part of effort to support responsible water use in India”.
Under the project, farms transitioning from flood to drip irrigation are expected to significantly reduce water consumption while maintaining crop productivity and stabilizing yields. Unlike traditional flood irrigation, drip irrigation delivers water directly to plant roots in measured quantities, minimizing evaporation, runoff, and overuse – critical advantages in regions facing erratic rainfall patterns and groundwater depletion.
“We are proud to collaborate with Amazon on this important initiative, which demonstrates how precision irrigation can deliver real impact for farmers and communities alike,” said Max Moldavsky, Director of Innovation and Climate Solutions, Orbia Netafim. “By helping farmers transition to drip irrigation, we are improving water efficiency, strengthening livelihoods, and contributing to broader water security efforts. This project reflects Orbia Netafim’s long-standing global commitment to water stewardship and climate-resilient agriculture.”
This project is the first collaboration between Amazon India and Orbia Netafim to address water challenges in India’s rapidly growing cities.
Water stewardship is central to Orbia Netafim’s global sustainability efforts. In India and worldwide, Orbia Netafim has supported large-scale irrigation modernization initiatives that improve water efficiency, enhance farmer income stability, and strengthen climate resilience. Building on landmark community irrigation projects in Karnataka, including the Ramthal Community Irrigation Project, Orbia Netafim continues to advance measurable, basin-level solutions that deliver environmental and economic value. This collaboration represents a scalable model for addressing water challenges in stressed regions through practical, results-driven partnerships.
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