![[ L to R ]Mr. Rohan Ganapathy, Co-Chairman, CII National Committee on Space; Mr. Mallavarapu Apparao, Chairman, CII National Committee on Space; Ms. Jaya Choraria, Deputy Trade Commissioner for South Asia, UK; H.E. Mr. Antonio Bartoli, Ambassador of Italy to India; Dr. Pawan Goenka, Chairman, IN-SPACe; Dr V. Narayanan, Secretary, Department of Space; Chairman, Space Commission; and Chairman, ISRO; Mr. Shashwat Goenka, Vice President, CII; H.E. Mr. Philip Green OAM, High Commissioner of Australia to India; Mr. ISHII Yasuo, Senior Vice President, JAXA; Mr. Radha Krishnan A, Chairman and Managing Director, NSIL](https://24x7newsworld.com/wp-content/uploads/2026/09/Screenshot-2026-09-08-at-20-52-52-DSC_6125.JPG-JPEG-Image-6048-×-4024-pixels-—-Scaled-14_-360x180.avif){kind=tracking}
- Personalized environment offers positive distraction and active relaxation to help reduce stress and calm patients before and after medical procedures
- Different ambience modes support nurses through each step in the clinical workflow
At Philips we believe that shaping the patient experience by creating a calmer, less intimidating environment is one of the best ways of helping people at a point in their lives when they need it most.
Werner Satter
Business Leader Healthcare Experience Solutions for Philips.
“The fear and stress of undergoing surgery is something we can all relate to even if it’s not happening to us personally,” said Werner Satter, Business Leader Healthcare Experience Solutions for Philips. “That’s why at Philips we believe that shaping the patient experience by creating a calmer, less intimidating environment is one of the best ways of helping people at a point in their lives when they need it most. Ever since the commercial introduction of our Ambient Experience concept in 2006, we have seen that a purposefully designed patient-centric environment can make a real difference to a patient’s experience and state-of-mind, with the cumulative effect of helping hospitals to improve their workflow and improve staff satisfaction.”
The Philips Ambient Experience preparation & recovery bay solution allows patients to select different ambience settings contributing to positive distraction and active relaxation. At the same time, the solution reduces the impact of medical technology through integration into the sidewalls, where it is illuminated with task lighting only when needed. Task lighting is also provided for dealing directly with the patient to carry out procedures such as cannula insertion. Bright light supports hospital staff when making the bay ready for the next patient. Philips’ solution therefore adapts to all four phases of the bay’s workflow: patient arrival, preparation, recovery, followed by housekeeping.
Setting new standards in patient-centric hospital suite designs
The Ambient Experience preparation & recovery bay is the latest addition to Philips’ highly innovative patient-centered Ambient Experience portfolio. With more than 1,250 Ambient Experience installations worldwide, Philips is setting new standards in patient-centric hospital suite designs that help to improve the experience of the patient, their family and staff. The portfolio includes offerings for radiology, cardiology, oncology and emergency departments, and (neonatal) intensive care units. An example is Philips’ Ambient Experience in-bore Connect solution for the company’s MRI scanners. As a positive example of the benefits these patient calming solutions can achieve, a recent study at Herlev Gentofte University Hospital in Denmark revealed that the average number of MR re-scans decreased by 70% when using in-bore Connect [4]. As part of its mission to improve the lives of 3 billion people a year by 2025, Philips continues to pioneer hospital solutions that focus on the needs of patients and contribute to better outcomes.
