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    Air India rationalises international route network through August 2026, to continue operating 1,200+ international flights every month .

    Roche receives CE mark for new blood test to detect Alzheimer’s pathology: Elecsys® plasma phosphorylated-tau 217 (pTau217).

    DKMS Foundation India brings together changemakers and medical leaders at the Lifesaver Honours Night in Bengaluru to support blood cancer patients

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    Air India rationalises international route network through August 2026, to continue operating 1,200+ international flights every month .

    Global health gains face threat of reversal .

    CREDIT-IBM

    IBM Launches Sports Tech Startup Challenge at Web Summit Vancouver .

    logo

    The AI Reckoning: 73% of Executives Report Underwhelming ROI from AI Efforts as Focus Shifts from Hype to High-Stakes Pressure Testing

    NFP, an Aon company, Expands Private Wealth Offering with Acquisition of Metis Ireland

    Roche receives CE mark for new blood test to detect Alzheimer’s pathology: Elecsys® plasma phosphorylated-tau 217 (pTau217).

  • National
    • All
    • Economy & Politics
    • Election

    AI-Powered Financial Inclusion in India

    Air India rationalises international route network through August 2026, to continue operating 1,200+ international flights every month .

    Roche receives CE mark for new blood test to detect Alzheimer’s pathology: Elecsys® plasma phosphorylated-tau 217 (pTau217).

    L&T Technology Services and Emerson announce strategic global partnership. Seen in the picture: Senior leaders and delegates from L&T Technology Services and Emerson’s Test & Measurement business, including the NI leadership team.

    L&T Technology Services and Emerson Announce a Global Cooperation and Strategic Engagement to Drive Innovation in Engineering Excellence

    Ms. Sujata Sharma, Joint Secretary, Ministry of Petroleum & Natural Gas addressing at the Inter- Ministerial Briefing on Recent Developments in West Asia at National Media Centre, in New Delhi on May 11, 2026.

    Fertiliser stocks for Kharif 2026 reach over 51% of assessed requirement significantly higher than the usual level of about 33%

    Viksit Bharat – Guarantee for Rozgar and Ajeevika Mission (Gramin), 2025:

  • Business
    PHOTO CREDIT-Adani Airport Holdings Limited (AAHL)

    Adani Airport Holdings, IHG Hotels & Resorts Sign Five -Hotel Deal; Kimpton Enters India .

    AI-Powered Financial Inclusion in India

    Tata Motors Limited (formerly TML Commercial Vehicles Ltd.) Q4 & full year FY26 Results.

  • Health

    Global health gains face threat of reversal .

    Roche receives CE mark for new blood test to detect Alzheimer’s pathology: Elecsys® plasma phosphorylated-tau 217 (pTau217).

    DKMS Foundation India brings together changemakers and medical leaders at the Lifesaver Honours Night in Bengaluru to support blood cancer patients

    DKMS Foundation Hosts ‘Lifesaver Honours Night’ to Celebrate Changemakers in the Fight Against Blood Cancer.

    DKMS Foundation India Launches Free HLA Typing for Children with Thalassaemia.

    Dr. Mansukh Mandaviya to inaugurate 100-bedded ESIC Hospital at Doddaballapur, Karnataka on 3rd May

    Strengthening healthcare infrastructure is essential -Dinesh Gundu Rao,Minister for Health & Family Welfare.

  • Technology
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    • Environment
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    AI-Powered Financial Inclusion in India

    logo

    The AI Reckoning: 73% of Executives Report Underwhelming ROI from AI Efforts as Focus Shifts from Hype to High-Stakes Pressure Testing

    Roche receives CE mark for new blood test to detect Alzheimer’s pathology: Elecsys® plasma phosphorylated-tau 217 (pTau217).

    India’s AI Boom Faces Reality Check as ROI and Governance Lag: ISACA Report.

    CAQM conducts inspection drive in Noida, directs Intensified Mitigation and Strict Enforcement

    National Health Authority concludes AB PM-JAY Auto-Adjudication Hackathon Showcase 2026 at IISc Bengaluru; winning teams awarded

  • Auto

    Tata Motors Limited (formerly TML Commercial Vehicles Ltd.) Q4 & full year FY26 Results.

    ROLLS-ROYCE INTRODUCES NEW BESPOKE CRAFTS INSPIRED BY FIVE CENTURIES OF DECORATIVE ARTS.

    PHOTO CREDIT-Porsche

    Porsche streamlines the Executive Board: Car-IT to be part of R&D in the future.

    Renault 4 E-Tech electric Plein Sud: open-top adventure from €37,290

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    Macneil Noronha named replacement for injured Ramakrishna Ghosh.

    9th Edition of Save Water Cup 2026 Inaugurated at Gopalan Cricket Ground.

    CREDIT-IBM

    IBM Launches Sports Tech Startup Challenge at Web Summit Vancouver .

    Kriish Tyagi, Manish, Mukund enter pre-quarters at Karnataka Open.

  • Entertainment

    Actor Dr. Rajkumar’s 97th birthday celebration on April 24th, at 10.30 am in Dr. Rajkumar Punyabhoomi premises of the Sri Kanteerava Studio .

    Doordarshan Chandana has launched an innovative farmers’ reality show named “Raitaratna” (ರೈತರತ್ನ).

    Phoenix Marketcity brings you a legendary live concert by PADMA BHUSHAN KS CHITRA.

    UNDP Goodwill Ambassador and ‘Game of Thrones’ star Nikolaj Coster-Waldau highlights Odisha’s mangrove restoration story in global documentary series

    House of McDowell’s Soda Yaari Jam, India’s Biggest Branded Live IP, Touches down in Kolkata

    “Virgin Boys” – A Bold Telugu Youth Drama Captures Hearts Across Theatres

  • Lifestyle
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    Air India rationalises international route network through August 2026, to continue operating 1,200+ international flights every month .

    Roche receives CE mark for new blood test to detect Alzheimer’s pathology: Elecsys® plasma phosphorylated-tau 217 (pTau217).

    DKMS Foundation India brings together changemakers and medical leaders at the Lifesaver Honours Night in Bengaluru to support blood cancer patients

    DKMS Foundation Hosts ‘Lifesaver Honours Night’ to Celebrate Changemakers in the Fight Against Blood Cancer.

    Jammu Directly Linked with Kashmir via Passenger Train for the First Time .

    D2C Nutrition Brand Beast Life Launches World’s First Clinically Studied Nano Creatine ‘Creatine Nano 400’; Targets ₹500 Crore ARR in Next 3 Years

    Ms. J. Krishna Kavya Founder - Director, Athulya Senior Care with Ms. Vijaya Rao, Director, International Collaboration Office, SingHealth

    Athulya Senior Care Inks Landmark MoU with SingHealth to Advance Senior Care, Training, and Research Collaboration.

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HDFC Bank Parivartan showcases unique water conservation initiatives with #WaterWonders on World Water Day

FWM by FWM
March 22, 2025
in National
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As part of water conservation efforts under its CSR programme Parivartan, the Bank has identified key goals like bringing two lakh acres of unirrigated land under irrigation by March 31, 2025 enhancing water access for farmers and mitigating water scarcity.

 Bengaluru, March 22, 2025: HDFC Bank, through its CSR initiative Parivartan, celebrates World Water Day with a digital campaign #WaterWonders, emphasising the importance of water conservation and celebrating innovative measures for water conservation. Aligned with global and domestic efforts to combat climate change and protect vital resources, the Bank is committed to improving water conservation through initiatives such as watershed development, rainwater harvesting, and efficient irrigation systems.

Across India in places like Ladakh, Maharashtra, Gujarat, Rajasthan, Chhattisgarh, Andhra Pradesh, Karnataka, Telangana & Tamil Nadu, Uttar Pradesh, Uttarakhand, Bihar, Odisha, Jharkhand, West Bengal, Madhya Pradesh, Assam, Arunachal Pradesh, Meghalaya, and Sikkim, Parivartan has constructed over 14,360 water conservation structures as part of its comprehensive water management efforts and to build climate-resilient agriculture.

These projects focus on mobilising communities to restore degraded landscapes and ecosystems. Water availability is enhanced through check dams, gabion structures, improved irrigation infrastructure and soil and rainwater harvesting. Beyond improving agricultural productivity and livelihoods, these efforts empower women and strengthen community well-being.

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Innovative solutions such as drone-based irrigation are further transforming water efficiency, ensuring precision watering while reducing consumption and crop damage. By March 31, 2025, HDFC Bank Parivartan aims to bring two lakh acres of unirrigated land under irrigation, enhancing water access for farmers and mitigating water scarcity.

One of the standout projects within this initiative is the adoption of the ice stupas. The Bank has partnered to scale up the Ice Stupa projects in Ladakh, a region facing water shortages due to climate change. The initiatives undertaken by HDFC Bank Parivartan in Ladakh, as in several other locations, are examples of how local challenges need locally tailored solutions.

Ladakh faces a growing climate threat, with glaciers in the Drass basin thinning by 1.27 meters between 2000 and 2020, leading to severe water shortages, as per European Chemical Society’s Environmental Science and Pollution Research. Precipitation has dropped by nearly 50% in some areas over the last two decades, while rising temperatures—up by 1.5°C over the past century—are accelerating glacial melt, further depleting vital water resources, as per an IIT Kanpur study. These shifts are putting the region’s water security and agricultural livelihoods at risk.

Ice Stupas are artificial glaciers that work by diverting stream water during winter that freezes it into cone-shaped structures. As they melt during the spring, they provide a steady supply of water for agriculture. To further enhance their effectiveness, automation technology is now being integrated to regulate water flow, optimise ice formation, and monitor weather patterns in real time. This enables water management, and makes the Ice Stupa solution impactful in mitigating climate change effects, promoting water security and supporting local economies.

With support from HDFC Bank Parivartan, four new Ice Stupas serving seven villages have been built for the winter season of 2024-25 with a storage capacity of over 20 million litres of water. A total of seven stupas in Ladakh have been supported by HDFC Bank through its implementation partners.

“The Ice Stupas have proven to be an effective solution for water management in Ladakh. They not only provide a reliable water source but also help communities cope with the effects of climate change” said Nusrat Pathan, Head CSR, HDFC Bank. “As part of HDFC Bank Parivartan, we are committed to supporting innovative solutions that address climate challenges and water scarcity, blending traditional wisdom with modern sustainability practices.”

Tags: Andhra PradeshArunachal PradeshAssamBiharChhattisgarhGujaratJharkhandKarnatakaLadakhMadhya PradeshMaharashtraMeghalayaOdishaRajasthanTelangana & Tamil NaduUttar PradeshUttarakhandWest BengalWorld Water Day
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