Kohinoor Reserve Indian Dark Rum makes its global travel retail debut
This curated experience features some of the company’s most awarded and globally loved brands, including Rampur Double Cask, Rampur Asava, Rampur Jugalbandi, Rampur Barrel Blush, Sangam World Malt, Jaisalmer Indian Craft Gin, along with the much-awaited Kohinoor Reserve Indian Dark Rum.
Located in the main departure area at Ospree, this immersive and thoughtfully curated space brings together heritage, storytelling, and craftsmanship in perfect harmony. Elements like live pottery painting and a striking life-sized camel installation beautifully captures the spirit and the soul of India.
The grand unveiling of the ‘Liquid on Lips’ experience at Common House was nothing short of spectacular. To mark the occasion, guests were treated to handcrafted mango kulfis served in bespoke Rampur-branded kulhads/clay mugs, marrying nostalgia with luxury. These artisanal clay mugs, crafted and painted on-site, were elegantly packaged as souvenirs. Over the next month, the space has been transformed into an interactive tasting zone, where curious sippers can dive into detailed guided tastings led by knowledgeable brand ambassadors. Each sip is enriched with provenance stories, nuanced tasting notes, and curated food pairings, making it more than a drink.
Sanjeev Banga, President International Business at Radico Khaitan Ltd., said “Global travel retail is a powerful platform for international visibility and brand-building, especially at high-footfall hubs like Ospree Duty Free. By introducing our brands here, we are bringing our most loved and globally admired spirits closer to international flyers. What we are seeing across global markets is more than just a growing demand, it’s a real appreciation for the craft and story behind these Indian spirits. Showcasing them at Mumbai allows us to connect with a wider audience that values authenticity and excellence.”
Kunal Madan, Senior Vice President International Business at Radico Khaitan Ltd., added “We have blended craftsmanship with cultural flair. With Kohinoor Reserve making its global debut here, and some of our most admired brands coming together in one zone, we are proud to raise the bar for how Indian spirits are experienced and appreciated. Through this curated experience, we are inviting the consumers to engage with the spirit of India in an entirely new way, with every sip, every story, and every detail which is designed to spark wonder.”
An Ospree Duty Free Spokesperson shared, “With every activation, we aim to offer our travellers something new and memorable. Our partnership with Rampur Distillery is quite a spirited one, bringing together taste, tradition, and a touch of India’s craft legacy. ‘Liquid on Lips’ adds a flavourful pause to the travel journey, making the experience more engaging. It’s moments like these that reflect our effort to make travellers look forward to stopping by Ospree.”
Radico’s luxury and premium portfolio has steadily gained global popularity, supported by growing demand in international markets. In FY2025, Radico Khaitan reported INR 340 crores in revenue from luxury and semi-luxury category brands, with a target of INR 500 crores in the coming fiscal year, reflecting strong investor confidence in company’s luxury brand Rampur, Sangam and Jaisalmer.
With this, Radico Khaitan continues its journey of taking Indian spirits to the world. The company is committed to creating more such experiences at international airports, allowing travellers to discover and connect with India’s finest craft in meaningful and memorable ways
