Mumbai, Maharashtra, India – Business Wire India-Monday, Aug 10, 2026 10:08:56
As India heads into one of its busiest spending months with Independence Day sales, Raksha Bandhan gifting, and long-weekend travel converging within weeks of each other AU Small Finance Bank (AU SFB), India’s largest Small Finance Bank and the first in over a decade to receive in-principle approval to transition into a Universal Bank, highlighted how its credit card portfolio helps customers make the most of the season while staying firmly in control of their spending.
Sale Season, The Smarter Way
With e-commerce platforms running their biggest non-festive sale events of the year in the first half of August, credit card features such as instant conversion of eligible purchases into EMIs, No Cost EMI options on select bookings through AU Rewardz, and accelerated reward points on everyday categories help customers plan bigger purchases without straining monthly budgets. Cardholders on the AU Tejas Credit Card earn cashback and discounts on categories they already spend on daily food delivery, movies, groceries and utility payments and cab bookings, while the AU Laksya Credit Card offers 5 reward points per Rs. 100 on groceries, contactless payments and flat 15% discount on groceries and food deliveries, along with monthly Buy-One-Get-One movie ticket offers. Customers looking for an entry-level credit card can also benefit from the AU Prathama Credit Card, which offers rewarding everyday spends and convenient payment flexibility, helping first-time credit card users make the most of the season.
Gifting That Gives Back
This Raksha Bandhan, customers can maximize the value of their festive purchases through Amazon shopping on AU Rewardz, while also enjoying special benefits on District dining experiences by AU Ananta credit card, adding extra rewards to both gifting and celebrations.
Long Weekends, Longer Runways
With Independence Day falling on a Saturday this year and Onam following in the South, August is also a month of getaways. Complimentary domestic airport lounge access on the AU Laksya and AU Ananta Credit Cards, exclusive discounts and No Cost EMI options on travel bookings via AU Rewardz, and a built-in fuel surcharge waiver make travel spending work harder while milestone rewards of up to 50,000 additional reward points in a card-anniversary year add long-term value for frequent spenders on the AU Ananta Credit Card.
Spend, Track and Repay all on AU 0101
Underpinning the season is the AU 0101 mobile banking app, which lets customers track transactions in real time, monitor outstanding balances and credit card interest rates, convert eligible purchases into EMIs in a couple of steps, and manage credit card bill payment in one place. The Bank’s message for the season is simple: spend for the moments that matter, and let the card and the app do the smart work.
