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    𝗚𝗿𝗮𝗻𝗱 ‘𝗧𝗶𝗿𝘂𝗽𝗮𝘁𝗶 𝗩𝗲𝗻𝗸𝗮𝘁𝗲𝘀𝗵𝘄𝗮𝗿𝗮’ 𝗧𝗲𝗺𝗽𝗹𝗲 𝘁𝗼 𝗯𝗲 𝗖𝗼𝗻𝘀𝘁𝗿𝘂𝗰𝘁𝗲𝗱 𝗶𝗻 𝗕𝗲𝗹𝗮𝗴𝗮𝘃𝗶 𝗮𝘁 𝗮 𝗖𝗼𝘀𝘁 𝗼𝗳 𝗥𝘀. 𝟭𝟬𝟬 𝗖𝗿𝗼𝗿𝗲: 𝟳 𝗔𝗰𝗿𝗲𝘀 𝗼𝗳 𝗟𝗮𝗻𝗱 𝗛𝗮𝗻𝗱𝗲𝗱 𝗢𝘃𝗲𝗿 𝘁𝗼 𝗧𝗧𝗗: 𝗧𝗧𝗗 𝗠𝗲𝗺𝗯𝗲𝗿 𝗦. 𝗡𝗮𝗿𝗲𝘀𝗵 𝗞𝘂𝗺𝗮𝗿

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  • World

    Milk procurement, processing, and supply across the country have remained uninterrupted amid the ongoing West Asia crisis

    Advertising leaders join Rocketium to scale AI-powered creative production platform.

    PHOTO CREDIT-MAG GROUP.

    Malaysia Aviation Group Renews Partnership with MATTA, Strengthening Role as Official Airline Partner and Premier Sponsor of Malaysia’s Largest Travel Fair.

    New Report Charts Key Strategies and Trade-Offs for Long-Term Growth

    TGS Signs Strategic Agreement with the Republic of Equatorial Guinea to Advance Seismic Data Development.

    Media OutReach Newswire Appoints Pamela Phua as Managing Partner, Southeast Asia

    Media OutReach Newswire Appoints Pamela Phua as Managing Partner, Southeast Asia to Champion Singapore and Southeast Asian Brand Expansion into Global Markets.

  • National
    • All
    • Economy & Politics
    • Election

    Jockey Brings ‘Take It Outside’ Back for Summer with Fresh Styles, News Colors and a Growing Athleisure Range .

    Akshaya Tritiya celebrations at Sri Sai Gold Palace Actress Sudharani doubles the excitement

    𝗚𝗿𝗮𝗻𝗱 ‘𝗧𝗶𝗿𝘂𝗽𝗮𝘁𝗶 𝗩𝗲𝗻𝗸𝗮𝘁𝗲𝘀𝗵𝘄𝗮𝗿𝗮’ 𝗧𝗲𝗺𝗽𝗹𝗲 𝘁𝗼 𝗯𝗲 𝗖𝗼𝗻𝘀𝘁𝗿𝘂𝗰𝘁𝗲𝗱 𝗶𝗻 𝗕𝗲𝗹𝗮𝗴𝗮𝘃𝗶 𝗮𝘁 𝗮 𝗖𝗼𝘀𝘁 𝗼𝗳 𝗥𝘀. 𝟭𝟬𝟬 𝗖𝗿𝗼𝗿𝗲: 𝟳 𝗔𝗰𝗿𝗲𝘀 𝗼𝗳 𝗟𝗮𝗻𝗱 𝗛𝗮𝗻𝗱𝗲𝗱 𝗢𝘃𝗲𝗿 𝘁𝗼 𝗧𝗧𝗗: 𝗧𝗧𝗗 𝗠𝗲𝗺𝗯𝗲𝗿 𝗦. 𝗡𝗮𝗿𝗲𝘀𝗵 𝗞𝘂𝗺𝗮𝗿

    PHOTO CREDIT-TITAN

    Titan Launches Zero Hour, its Performance Sports Line, with 500M Professional Diver’s Watch.

    Milk procurement, processing, and supply across the country have remained uninterrupted amid the ongoing West Asia crisis

    ECI flags off Phase-II of International Election Visitors’ Programme-2026

  • Business

    “Our AI First value framework and differentiated Topaz Fabric, position us uniquely to deepen client trust and gain greater share of the market”,-Salil Parekh, CEO & MD

    Milk procurement, processing, and supply across the country have remained uninterrupted amid the ongoing West Asia crisis

    South Zone Consultation Workshop on New Textile Schemes (Budget 2026-27) held in Bengaluru

  • Health

    Iberia Pharmaceuticals aim to set new standards in skincare with KeyCi.

    Happiest Health Expands Dental Care Portfolio with Second Happiest Pearls Dental Clinic in Whitefield, Bangalore

    Mission Poshan 2.0 Strengthening India’s Nutrition Ecosystem .

    Herbalife Logo

    Herbalife to Expand Its Personalized Nutritional Supplement Capabilities Through Planned Acquisition of Bioniq .

    PHOTO CREDIT-| Syoat Kids

    Avee Kids Rebrands as Syoat Kids, Strengthening Its Oat-Focused Care Vision for Children

    Kenvue India and Indian Academy of Pediatrics Bengaluru Spotlight Evidence-Based Skincare for Pediatric Sensitive Skin at ‘Oat Nature Lab’

  • Technology
    • All
    • Environment
    • Science
    PHOTO CREDIT-TITAN

    Titan Launches Zero Hour, its Performance Sports Line, with 500M Professional Diver’s Watch.

    OPPO India Launches the F33 Series, the Mid-Range Selfie Champion.

    HAL Hands Over Four ALH Mk III (MR) Helicopters to Indian Coast Guard, Meets Delivery Timeline.

    PHOTO CREDIT-SAMSUNGINDIA

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  • Auto

    Womaniya: Building Inclusive Market Access for Women Entrepreneurs

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    PHOTO CREDIT-Tata Motors

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    International Event Ambassador Blanka Vlašić highlights impact of sport for women ahead of TCS World 10K Bengaluru 2026

    Over 36,000 participants gear up for the 18th edition of the TCS World 10K Bengaluru.

    NGOs, corporates, & citizens unite to raise over INR 5 crores and counting, for Social Good at the TCS World 10K Bengaluru 2026

    NGOs, corporates, & citizens unite to raise over INR 5 crores and counting, for Social Good at the TCS World 10K Bengaluru 2026.

  • Entertainment

    Actor Dr. Rajkumar’s 97th birthday celebration on April 24th, at 10.30 am in Dr. Rajkumar Punyabhoomi premises of the Sri Kanteerava Studio .

    Doordarshan Chandana has launched an innovative farmers’ reality show named “Raitaratna” (ರೈತರತ್ನ).

    Phoenix Marketcity brings you a legendary live concert by PADMA BHUSHAN KS CHITRA.

    UNDP Goodwill Ambassador and ‘Game of Thrones’ star Nikolaj Coster-Waldau highlights Odisha’s mangrove restoration story in global documentary series

    House of McDowell’s Soda Yaari Jam, India’s Biggest Branded Live IP, Touches down in Kolkata

    “Virgin Boys” – A Bold Telugu Youth Drama Captures Hearts Across Theatres

  • Lifestyle
    • All
    • Food
    • Travel

    Jockey Brings ‘Take It Outside’ Back for Summer with Fresh Styles, News Colors and a Growing Athleisure Range .

    Akshaya Tritiya celebrations at Sri Sai Gold Palace Actress Sudharani doubles the excitement

    PHOTO CREDIT-TITAN

    Titan Launches Zero Hour, its Performance Sports Line, with 500M Professional Diver’s Watch.

    PHOTO CREDIT-MARKS SPENCER

    Marks & Spencer Introduces its new ‘Love That’ campaign – Inspired by the power of a simple compliment

    Iberia Pharmaceuticals aim to set new standards in skincare with KeyCi.

    PMJ Jewels Celebrates Akshaya Tritiya with “Rajeev’s IQ vs. Suma’s GB” Campaign.

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Beat the monsoon greys in style with India’s first UPF resort-wear line by Meghna Ghodawat

FWM by FWM
June 19, 2025
in National, World
0
| Meghna Ghodawa-
PHOTO CREDIT-

| Meghna Ghodawa- PHOTO CREDIT-

Thursday, Jun 19, 2025 15:06:22

  • The soon-to-be-launched collection is the perfect antidote to the overcast skies with its unique prints and innovative colour combinations
  • The collection comprises kaftans, dresses and coord sets 
  • It has been crafted using bamboo silk, a sustainable fabric with cooling and hypoallergenic properties that also offers protection against UV rays
  • It is the perfect blend of luxurious aesthetics, sustainability and functionality, carrying forward Ghodawat’s legacy as a sustainable fashion advocate 

Mumbai, June 19 2025: For those looking to escape the season’s torrential showers and grey skies with a tropical getaway, Meghna Ghodawat’s soon-to-be-launched luxury resort-wear line offers the right blend of comfort, aesthetics and practicality. Named Classic Basics, the lightweight garments have been carefully designed by the luxury connoisseur and sustainability advocate bearing in mind the season’s humidity as well as the often ignored UV rays, which can be more damaging and harsher in overcast conditions. Additionally, they emphasise Ghodawat’s ideology of ‘comfort meets style’, with their bold prints, vibrant colour palette and surprising versatility, which allows them to be worn and re-worn in several ways.

The maiden collection under the Classics Basics marquee comprises eye-catching and yet elegant kaftans, dresses and coord sets. Their design ranges from elegant and effortlessly chic to bold and playful, to ensure that there’s something to suit all tastes. Crafted from bamboo silk—a high-functionality UPF fabric that offers an exceptionally high level of protection against UV rays, is soft to touch and feels luxurious against the skin—the collection is the first of its kind in India. The bamboo silk also has a cooling effect, which makes these garments especially relaxing to wear in the muggy monsoon months. In terms of their design, the collection is replete with striking prints that draw their inspiration from sources as diverse Mughal-Rajasthani paintings to classic animal prints, as well as bold geometric patterns and the artistic handiwork of a child’s imagination.

Speaking about the imminent launch of Classic Basics, Ghodawat shared: “This collection stemmed from my own need to protect my sensitive skin against UV rays. At present, there is a sore lack of fashionable UPF clothing that provides extremely high levels of protection against the sun’s harsh ultraviolet rays, without compromising on comfort or style. When designing this collection, I tried to keep in mind the city’s overbearing monsoon conditions, as well as the needs of jet-setting vacationers. Accordingly, I’ve focused on flowy silhouettes that add to the air of relaxed and effortless elegance, with a few structured pieces that can easily be thrown on for an instant makeover.”

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Elaborating on the collection’s sustainable quotient, Ghodawat explains that bamboo silk is derived from bamboo cellulose and is hence a more sustainable alternative to traditional silk. The fabric’s sustainable nature can be attributed to bamboo’s fast-growing and low-maintenance nature, as well as the carbon sequestration properties of bamboo plants. The fabric is also very versatile and durable, and has hypoallergenic and antibacterial traits, making it an ideal choice for those with sensitive skin. With the launch of this collection, Ghodawat is keen to make a splash in Mumbai’s ever-evolving fashion landscape, building on her ethos of stylish and functional apparel. She is keen to continue experimenting with new prints, silhouettes, and innovative fabrics that enhance comfort while making a fashion statement.

Tags: | Meghna Ghodawat
FWM

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𝗚𝗿𝗮𝗻𝗱 ‘𝗧𝗶𝗿𝘂𝗽𝗮𝘁𝗶 𝗩𝗲𝗻𝗸𝗮𝘁𝗲𝘀𝗵𝘄𝗮𝗿𝗮’ 𝗧𝗲𝗺𝗽𝗹𝗲 𝘁𝗼 𝗯𝗲 𝗖𝗼𝗻𝘀𝘁𝗿𝘂𝗰𝘁𝗲𝗱 𝗶𝗻 𝗕𝗲𝗹𝗮𝗴𝗮𝘃𝗶 𝗮𝘁 𝗮 𝗖𝗼𝘀𝘁 𝗼𝗳 𝗥𝘀. 𝟭𝟬𝟬 𝗖𝗿𝗼𝗿𝗲: 𝟳 𝗔𝗰𝗿𝗲𝘀 𝗼𝗳 𝗟𝗮𝗻𝗱 𝗛𝗮𝗻𝗱𝗲𝗱 𝗢𝘃𝗲𝗿 𝘁𝗼 𝗧𝗧𝗗: 𝗧𝗧𝗗 𝗠𝗲𝗺𝗯𝗲𝗿 𝗦. 𝗡𝗮𝗿𝗲𝘀𝗵 𝗞𝘂𝗺𝗮𝗿

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