Bengaluru, Feb 24: Bitsport, a leading sports media and athlete management company, has signed up to represent badminton star B Sai Praneeth who is one of the most promising players in the world of badminton today.
The 30-year-old Indian shuttler has an impressive record, having won several prestigious titles including a bronze medal at the 2019 BWF World Championships and a gold medal at the 2016 South Asian Games. With a career high ranking of 10 in the Badminton World Federation rankings in 2019, Sai Praneeth was the only male badminton player to represent India in the Tokyo Olympics.
With this new partnership, Bitsport will help Sai Praneeth in managing his career and growing his brand globally. The company will provide him with expert guidance in areas such as sponsorship deals, public relations, and social media management, as well as offering him access to their extensive network of contacts in the sports industry. “We are excited to announce our partnership with Sai Praneeth, who is one of the most talented badminton players in the world,” said Prashanth Reddy, CEO, Bitsport. “Our mission at Bitsport is to provide world-class support to our athletes so they can focus on their sport and achieve their full potential. With our expertise and resources, we are confident that Sai Praneeth will be able to achieve his goals both on and off the court.”
Sai Praneeth who has already achieved significant success in his career, believes that partnering with Bitsport will help him take his career to the next level. “I am delighted to be joining forces with Bitsport,” he said. “Their track record in sports management is impressive, and I am confident that their expertise and experience will help me achieve my goals. I am excited to see what the future holds.”
Sai Praneeth whose ranking has dipped to 43 owing to the lull created by Covid-19 pandemic, regained much-needed confidence after his National Games title, where he beat the likes of World No. 6 HS Prannoy and current India No.1 Mithun Manjunath in the final. “My priority is to get back into the top-10 in the world and I am hoping that the association with Bitsport will take a major load off my mind, especially the off-court issues and concentrate on my game. Currently I am working on my fitness, and game strategy to improve my performances for the 2024 Olympics qualifying season,” said the hard-working shuttler.
The signing of Sai Praneeth is a significant milestone for Bitsport, which is on the verge of establishing itself as an elite sports management company. The company is also the promoter of the Grand Prix Badminton League, the first block-chain powered league in the world. With the addition of Sai Praneeth to their roster, Bitsport is further cementing its position as a 360-degree provider of sports services. “We intend to sign up more players and help them to build their brand as well as realize their full potential in their respective sport,” said Prashanth.