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  • Home
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    Export Surge: India Steps Up on Global Stage

    Omkar, Grade 10 student at Canadian International School (CIS), Bangalore.

    CIS Student Omkar Earns Global Recognition with Distinctions in Music and International Violin Performance

    Passenger Demand Grows 4.6% in August

    UPDATE ON ING’S EXIT FROM THE RUSSIAN MARKET

    World leaders show strong support for political declaration on noncommunicable diseases and mental health

    150 students complete Sona Group’s Xccelerator 2.0 Programme powered by Unreal Engine, Dassault

  • National
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    • Election

    PM to visit Maharashtra on 8-9th October

    Celebrating fashion, creativity, and craftsmanship on the red carpet at Timex IBFW Showcase

    Timex India Set to Elevate Fashion Trends as Title Sponsor of 11th Edition of India Beach Fashion Week

    Herbalife India Launches Liftoff® – A Zero Added Sugar Effervescent Drink

    Herbalife India Launches Liftoff® – A Zero Added Sugar Effervescent Drink

    The (NALSA), in collaboration with the (MCPC) of the Supreme Court of India, 90-day “Mediation for the Nation” campaign concludes.

    Omkar, Grade 10 student at Canadian International School (CIS), Bangalore.

    CIS Student Omkar Earns Global Recognition with Distinctions in Music and International Violin Performance

    Phoenix Mall of Asia, Bengaluru Hosts Spectacular Grand Finale of Phoenix Mega Model Hunt 2025

  • Business

    GST Reforms: Powering Punjab’s Growth & Livelihoods

    SBI Card Rolls Out Festive Offer 2025 with “Khushiyan Unlimited” campaign

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    Herbalife India Launches Liftoff® – A Zero Added Sugar Effervescent Drink

    Herbalife India Launches Liftoff® – A Zero Added Sugar Effervescent Drink

    Chief Minister Siddaramaiah inaugurated a super specialty hospital in Belgaum.

    Heart Transplant Gives 63-Year-Old Man from Madanapalle a New Lease of Life

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    Mauritius to Host 2nd International Musculoskeletal Summit (IMS 2.0) 2025

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  • Technology
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    • Environment
    • Science

    NTT DATA Enhances Salesforce Capabilities with Strategic Acquisition of EXAH

    India’s Best Minds Must Power Defence Innovation for Vision 2047,” says CMD, BEL at CII AeroDef Tech Summit 2025

    150 students complete Sona Group’s Xccelerator 2.0 Programme powered by Unreal Engine, Dassault

    OPPO India launches F31 5G Series: The Best Smartphone for Durability with Smooth and powerful performance

    L&T Technology Services, SiMa.ai Collaborate for Product Innovation in Mobility, Healthcare, Industrial Automation & Robotics

    Apple Koregaon Park opens to customers this Thursday September 4 in Pune - PHOTO CREDIT-Apple

    Apple Koregaon Park opens to customers this Thursday, September 4, in Pune

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    One millionth Volvo plug-in hybrid now on road

    Stellantis and Mistral AI Expand Their Collaboration to Accelerate Enterprise-Wide AI Adoption

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Nestlé MUNCH launches a special campaign – MUNCH MyT20; Gives “Free Ka Attitude”

Official Crunch Partner

FWM by FWM
April 11, 2018
in Business, Sports
0

Nestlé House, Bangalore, 11th April, 2018:

MUNCH RANGE SHOT 3: India’s largest coated wafer brand, Nestlé MUNCH, strives to participate in the passion consumers have for music, movies and cricket by integrating it to the core of its communication. In 2016, it was the MUNCH Macha campaign with Shruti Haasan as the brand ambassador along with the famous musical trio of Shankar, Ehsaan and Loy, followed by, in 2017, the mega thematic campaign with Baahubali 2. This year, the brand is carrying out another category first by joining hands with three of the most popular T20 franchises – Mumbai Indians, Kolkata Knight Riders and Royal Challengers Bangalore as the “Official Crunch Partner” for the forthcoming cricketing season.

To “CRUNCH” the T20 season, Nestlé MUNCH is launching a special campaign – MUNCH MyT20. Recognizing the desire for today’s teens to express themselves and standout, the brand is giving out “Attitude Bands” free with its INR 10 packs. The attitude bands, designed in-house, are unique fashion accessories for both cricket and non-cricket enthusiasts. Available in seven exciting designs, each band personifies a unique attitude and attempts to create a cool new lingo for teens to express themselves.

The MUNCH MyT20 TV commercial features Priya Prakash Varrier as the protagonist who gets “free ka attitude” with the MUNCH MyT20 attitude bands.

ADVERTISEMENT

Continuing with the trend of category first initiatives, Nestlé MUNCH will be introducing a special MUNCH Orange Spinner flavor variant, celebrating India’s love for cricket. Priced at INR 10, the limited edition MUNCH Orange Spinner with a delicious hint of orange flavour and the iconic CRUNCH of MUNCH will add to the excitement of this T20 season. The new MUNCH Orange Spinner will hit the shelves in the middle of April pan-India.

To “CRUNCH” the T20 viewing experience at home, MUNCH is also launching a special MUNCH MyT20 MACHA box.

In a nation where music, movies and cricket lie in the hearts of millions, Nestlé MUNCH’s MyT20 campaign will ensure it continues to be loved as an exciting brand across the country.

Tags: cricketEhsaanKolkata Knight RidersLoymoviesMumbai IndiansMunchmusicMyT20NestleOfficial Crunch PartnerPriya Prakash VarrierRoyal Challengers BangaloreShankarShruthi Hassan
FWM

FWM

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