NEW YORK–(BUSINESS WIRE)–Gillette Venus, in partnership with beauty and lifestyle YouTube personality and entrepreneur Remi Cruz, is launching its first-ever limited-edition razor today. Remi inspires millions of fans to find the fun in life with her energizing positivity and bright personal style, and her Venus x Remi razor features a vibrant tropical print and sleek handle design unlike any Gillette Venus razor ever released. A must-have this holiday season, it will be sold exclusively through the new Venus Direct subscription service and is available for pre-order today.
“When I first started the design process for my Venus x Remi limited-edition razor, I wanted to make sure that the bright colors and tropical flowers everyone is used to seeing in my videos really came through in the design,” says Remi. “There’s nothing better than silky smooth freshly shaved legs to make you feel confident and the Venus x Remi razor is perfect for that extra boost this holiday season.”
The limited-edition Venus x Remi razor is available now for pre-order through Venus Direct, a new subscription service that offers more than 10 different blades and handles to choose from for your own skin type and shaving regimen. You can personalize your shaving experience by designing the plan that is right for you. Pair your favorite handle with your favorite blades and add the extras you want with an easy three-step process. With convenient, automatic delivery based on how often (or not) you shave, you’ll never run out or get stuck using a dull blade again. Plans start as low as $10 per order and ship absolutely free. Plus, you can cancel at any time – no questions asked.
“We want to help every woman feel confident to express herself in her own unique way. For many, that includes how her skin looks and feels, and Venus Direct has a complete range of products to meet her unique needs,” says Falguni Desai, leader of the Venus Direct program. “She can mix and match to personalize the shaving experience that’s right for her, and have it delivered straight to her door with free shipping whenever she wants it. And now with our limited-edition Venus x Remi design, she can add some unexpected fun to her beauty routine.”