New Delhi, 14th March 2023: Cinépolis, the first international cinema exhibitor in India, today organized an exclusive meet and greet session with the star cast of Kabzaa – Tanya Hope and Shriya Saran at Lulu Mall, Bengaluru. The visit was aimed to promote the upcoming movie “Kabzaa” which is going to release soon across India.
Movie assimilations in the cinemas have become an imperative aspect to make multiplexes more engaging and interactive, where enthusiastic movie lovers get the opportunity to experience the real ambience of the film beyond the silver screen and red carpets.
Earlier this month, the company announced the launch of Cinépolis first MACRO XE and VIP at Lulu Mall, Bengaluru. With the strategic move of opening multiplexes at prime locations, launch of its first luxury format in Bengaluru will further strengthen its positioning among its patrons and associates in the premium luxury multiplex industry.
The launch of its first luxury format multiplex and comes up in its new 11 Screen cinema with 1 Macro XE and 3 VIP Screens. With this launch, Cinepolis has augmented its presence in Bengaluru with 47 screens across 8 properties and consolidated its foothold in South India with 105 screens in 19 properties. This is Cinepolis 2nd MACRO XE after Gurugram and 4th VIP after its success in Thane, Pune, and Kochi.
The new 11- screen property featuring Macro XE and VIP Screens has a total seating capacity of 2053 guests. The cinema is equipped with newer ergonomic seating, full-service Coffee Tree, all digital screens with Real D 3D Technology and DOLBY Atmos to create an impact with mind blowing images, powerful sound and captivating 3D to make the movie going experience truly extra-large. Our Macro XE auditorium is designed from the ground up to offer a larger-than-life experience. The large format screen, larger-than-life audio, large legroom are all part of this experience. Furthermore, red coloured leatherette and curved seating layout in MACRO XE is designed to create an optimal viewing and audio experience no matter where you are seated in the auditorium.
Each element in VIP is designed to give you an experience to remember with plush leatherette couple-seating recliners, a dedicated curated gourmet menu with call button service. Everything at VIP is designed to pamper you while you enjoy your favorite movie.
Speaking on the launch, Mr. Devang Sampat, CEO, Cinépolis India, said, “We are honored to have the presence of star cast of ‘Kabzaa’ and joining us for the meet & greet session at one of our most iconic properties in the heart of Bengaluru, Cinépolis, Lulu Mall. We at Cinépolis, choose the best possible way to captivate our patrons through various engaging initiatives. It brings us immense pleasure to bring first MACRO XE and VIP in Bengaluru and it is the dynamism of these markets and evolving demand from audiences that enables us in bringing innovations and world class cinematic experiences to every part of the country. With the great movie line up and rising demand from movie connoisseurs, we are confident that Bengaluru audience will enjoy our new multiplex for a holistic cinema experience.”
He further added, “We are certain that the discerning patrons here in Bengaluru and in other markets will enjoy our home-grown format and our efforts. Of course, none of this would have been possible without the support of the Lulu Malls team. The developer has been extremely supportive throughout and we look forward to collaborating with them on future projects.”
Kiran Puthran General Manager Lulu Mall Bangalore said, “We are so delighted to host the star cast of Kabzaa at the newly launched world-class cinema chain – Cinépolis now being part of Lulu Mall, Bengaluru. The Lulu mall is situated in the most premium location, and we associate with the best of the brands in the business. We believe that Cinépolis, with its brand-new design architecture is a true complement to the mall and we look forward to an entertaining journey ahead.”
Cinépolis India has created a strong footprint across 62 Indian cities with strong presence in major metros: Delhi, Mumbai, Kolkata, Hyderabad and Bengaluru. Cinépolis extends a contemporary approach which seamlessly weaves the entire range of cherry-picked cinema formats from across the world under one roof offering an unmatched experience to all movie patrons.
